It’s time to put what you’ve learned into practice!
There are two challenges to complete for this lesson that will help you further develop your business profile and get you started on your marketing strategy:
- Creating your positioning and vision statements
- Brainstorming your marketing activities
Challenge 1: Positioning and Vision Statements
Use the worksheet below to build your positioning and vision statements. Feeling stuck? Review the tips and examples in this lesson for ideas. Remember, it doesn’t have to be perfect the first time!
My Positioning Statement and Vision Statement
Challenge 2: Marketing Activities
Use the worksheet below to first brainstorm and then map out how you’d implement your marketing activities. Need help? Take a look at the Grow-Well example in Brainstorming Marketing Activities (topic 6.5) for ideas.